About Us

Craig Steele Co-Founder of Rok-Stedi Hunting Gear, LLC

Why I started
Rok-Stedi Hunting Gear,LLC

I have been big game and predator hunting all my life.  For the past 8 years I have been guiding professionally in my home state of Arizona.  Around March of 2017, I really was under impressed with the lack of hunting bipod innovation. With zero background in engineering but knowing what I wanted as a professional guide/hunter I started sketching ideas. Eventually, I got my general concept ideas on paper & then I found a creative product engineer who has helped me through the process from sketches to working prototypes.

Over the 3 year process of developing the hunting bipod I realized there was more product ideas to be developed. Each piece of RKSTD will work together as a system as well as have the ability to function with other quality hunting gear on the market. The intention of each idea has come from a serious hunter’s perspective (aka your perspective) and not from a pure revenue generating perspective. I am a firm believer that revenue and margins will work themselves out if you have the right intentions when developing a product in today’s market.

In September of 2020, I decided it was in the best interest of the business to partner with Josh Riesland (engineer & designer).  His engineering background paired with my hunting/marketing experience was crictial step in advancing the business forward in order to build a quality brand in the industry.  Building quality functional hunting gear for the more serious hunter is what we personally believe in & want RKSTD to be known for.